Oh dear, I've just spent a half-hour writing a well-measured post about Seth Godin, and what he had in connection with the waterways, and I pressed a couple of buttons in the wrong order, and I lost it all!
So I'll start again, and I haven't the patience to recover my links.
If you run a waterways business and you have a couple of idle minutes on the web each day, I do recommend you read Seth Godin's blog.
You might also consider setting up a 'lens' on his latest venture, Squidoo. A 'lens' is a sort of easy-to-make home page that directs (or 'focuses') people on the subject of your choice. Which, being you (and me) means waterways. I did one, but never got around to updating it. Embarassment forbids me from telling you what I called it, but here it is. Please do your own, and do it better.
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